Dynamic Web Development and Digital Content Creation in eCommerce

Project overview

‍

My role at TTHINKS, LLC, involved developing and maintaining various websites, with a focus on creating a user-friendly experience. Using HTML, CSS, PHP, and JavaScript, I built and refined custom WordPress, Webflow templates and themes. At TEquipment, I was responsible for updating and maintaining tequipment.net and other digital properties within an eCommerce content management system. My tasks included developing promotional web content such as advertising campaigns, banners, and logos, utilizing the Adobe Suite. The combination of these roles enhanced my skills in web development, digital content creation, and eCommerce, demonstrating my versatility and technical expertise.

How did the project started?

The projects at TTHINKS and TEquipment started with an in-depth understanding of each client’s or the company's specific needs. At TTHINKS, the focus was on developing websites that were not only visually appealing but also functional and user-friendly. This involved engaging in collaborative brainstorming sessions, researching the latest web development trends, and identifying the unique aspects of each project. For instance, developing BenjaminCheneyMD.com required a professional and medical-oriented design, while CustomSignLetters.com needed a creative and visually dynamic approach.
At TEquipment, the challenge was to maintain and update the eCommerce site, tequipment.net, ensuring that it was not only up-to-date but also engaging for the users. This involved regular updates of the site’s CSS/HTML components and creating compelling digital promotional content like banners and logos, demanding a keen eye for design and detail.

In both roles, my approach involved staying updated with the latest web technologies and design trends. Regular meetings with the team and clients ensured that the projects stayed aligned with their goals. The development phase included rigorous coding, testing, and iterating based on feedback. At TEquipment, particular attention was given to the aesthetics and functionality of digital content, ensuring that it effectively promoted the products and enhanced user engagement.

Project execution

The project execution at TTHINKS and TEquipment involved a series of strategic steps. For TTHINKS, I focused on the front-end development using HTML, CSS, PHP, and JavaScript, tailoring each website to meet specific client requirements. This included creating custom WordPress themes and ensuring cross-browser compatibility. At TEquipment, the execution involved regularly updating and refining the tequipment.net eCommerce platform. I developed various digital marketing materials, including web advertising campaigns, banners, and logos using the Adobe Suite. Each project required a keen attention to detail, creativity, and technical proficiency, ensuring the delivery of
high-quality, functional, and aesthetically pleasing digital solutions. Both roles enhanced my skills in web development, digital content creation, and user experience optimization in the eCommerce domain.